America. Is. Fat. In fact, America is only getting fatter. Volp et al. discovered that those individuals who were given a cash incentive to lose weight performed significantly better than those given no incentive other than their good health.
Posts Tagged ‘ intrinsic ’
Money as a Counter-Productive Motivating Factor
What happens to people's internal motivation for an activity when they receive an external reward for doing the activity that they had previously been quite willing to do without the reward?